Last Updated: February 27, 2023

NOTICE TO CALIFORNIA RESIDENTS Notice at Collection of Personal Information: We list the categories of personal information that we collect below under “Information We Collect.” We collect personal information about you for the purposes described below under “Information Use.” For information on how to opt-out of the sale or sharing of personal information, please click here.

This privacy policy ("Policy") explains how your information is collected, used, and disclosed by Mountain Hardwear and its parent company Columbia Sportswear Company and its subsidiaries and affiliated companies ("Mountain Hardwear" or "We"). Unless we otherwise indicate, this Policy applies to all information collected by Mountain Hardwear from any source, including information collected through our online services and activities, including this Website and our mobile applications (collectively, "Site"), and at retail locations. This Policy will not apply where we display or link to a different privacy policy.

By using the Site, you agree to our collection, use, and disclosure practices, and other activities, and those of our partners or those individuals or entities we engage to provide services in connection with your use of the Site, as described in this Policy. If you do not agree, please discontinue use of the Site.

Your Preferences: If you receive our emails and no longer wish to, just let us know. See the section on Your Rights, Choices and Opt-outs. You also may send requests about your contact preferences, changes to your information, or questions concerning our Policy or privacy practices by email or by writing us at the contact provided in the “Questions/Contact Us” section below. This Policy has been designed to be accessible to people with disabilities. If you experience any difficulties accessing the information here, please contact us.

We collect information from you in various ways, including through information you provide to us directly, information we or other third parties automatically collect or infer, and information we receive from third parties. This includes data that identifies you personally whether directly (e.g., your name) or indirectly (e.g., information about your online use). We refer to such data as personal information or personal data throughout this Policy.

• Contact Details: We collect your contact information, such as name, postal address, email address, telephone or mobile number, fax number, or other similar identifiers.
• Financial Data: If you make a purchase from us, we collect a credit/debit card number and related financial information (such as CVV, expiration date, and billing address), depending on the form of payment you choose.
• Transaction Details: We collect details about your purchases or other transactions with us, including, but not limited to, your transaction or purchase history, transaction channel, or the general location of the store you visit.
• Account Information: You may choose to register for an account to make a purchase or use certain services. We collect information from you regarding your account registration, such as an email and password.
• Marketing and Communications Data: We collect data concerning your preferences in receiving marketing, other targeted information from us, and your contact preferences.
• Demographic Data: When you enroll in our Elevated Rewards program, create an account online or at other times, such as in surveys, we may request that you provide birth month and day, gender and other demographic details, such as information about your shopping preferences.
• Content and Files: We may collect other information about you based on your interactions with us or that you choose to provide to us. For example, if you submit a product review you have the option to provide pictures or other information about yourself, and if you send us email messages or other communications, we will collect and retain those communications. If you choose to answer questions about a product in a survey or other communication requesting feedback, you may provide other information about yourself in your response.

We obtain information from other trusted sources to validate or supplement the information that you provide or that we collect automatically. These third-party sources and the categories of personal information we obtain from these third parties, and that we have obtained from these third parties over the last 12 months, include, for example:

We combine the information we collect from and about you, including information you provide to us and information we automatically collect through our Site, as well as information collected offline, across other computers or devices that you may use, and from third party sources. We infer new information from other data we collect, including using automated means to generate information about your likely preferences or other characteristics (“inferences”). For example, we infer your city, state, and country location based on your IP address, or product or shopping preferences based on your transaction history.

We use information we collect for purposes described in this Policy or as disclosed to you in other ways including on our Site, in our stores, or in connection with our services. We may use this information to help us maintain the accuracy of the information we collect, personalize your experience on the Site, target our communications so that we can inform you of products, services or other offers that may be of interest to you, to measure ad quality and responses, and for internal business analysis or other business and commercial purposes. For example, we may use your information, and have used your information over the last 12 months, to:

• with your consent, including if we notify you on the Site that the information you provide will be shared in a particular manner and you provide such information or when you agree to our sharing of your information with other third parties for their own marketing purposes subject to their separate privacy policies;
• with our subsidiaries and affiliates including common data systems to process personal information as needed to provide our products and operate our business;
• with vendors, consultants and other service providers who are working on our behalf and need access to your information to carry out their work for us for the business purposes described in this Policy, including fulfilling orders or assisting us in advertising our products and services on third party websites;
• if you choose to enter into one of our sweepstakes, contests, or other promotions (a “Promotion”) we may disclose your information to third parties or the public in connection with the administration of such Promotion, as required by law, as otherwise permitted by the Promotion’s official rules, or otherwise in accordance with the terms of this Policy;
• to (a) comply with laws or respond to lawful requests and legal process, (b) to protect the rights and property of Mountain Hardwear, our agents, and others, including to enforce our agreements, policies and terms of use or (c) in the good faith belief that disclosure is needed to respond to an emergency or protect the personal safety of any person and to report abusive conduct to law enforcement; and or (d) operate and maintain the security of our products, including to prevent or stop spam or attempts to commit fraud, or an attack on our computer systems or networks.
• in connection with, or during negotiations of corporate transactions or proceedings such as a merger, sale of company assets, financing, acquisition, bankruptcy, dissolution, divestiture, or other transfer of all or a portion of our business to another company.